Executive / Sr. Executive - Branding & Promotion

JOB PROFILE

Job Title: Sr. Executive/Executive

Division: Branding & Promotions (Sales, Service, Marketing)

Location: Greater Noida – Head Office

Job purpose: This role requires the individual to manage customer touchpoints like E-commerce Website & Customer Care (Call Centre) operations. Also, the individual shall be taking care of Events & Exhibitions, Photoshoots and Data Analysis. 

Minimum Qualifications: MBA Degree in Marketing

Preferred/Desired qualification: MBA Degree in Marketing

Specific experience: 03

Overall Experience: 3~5 Yrs. For Executive and 5~6 Years for Sr. Executive

KEY RESPONSIBILITIES

1. Manage end-to-end Customer Care operations, including enquiry management, lead conversion, and optimal utilization of customer support resources to drive efficiency and customer satisfaction.
2. Oversee the complete lifecycle of the E-commerce website, including development coordination, content management, regular updates, SEO optimization, and lead management.
3. Plan, coordinate, and execute events end-to-end, including vendor and supplier management, ensuring timely delivery and cost efficiency.
4. Conduct monthly import data analysis to monitor competitor activity, identify market trends, and provide actionable insights.
5. Prepare, analyze, and present monthly marketing performance reports to management, summarizing key initiatives and outcomes using the PDCA framework.
6. Liaise with external agencies to ensure smooth workflows and timely execution of marketing and operational activities.
7. Collaborate with external agencies and internal IT teams for software and infrastructure development to enhance sales promotion and digital marketing initiatives.
8. Design, implement, and monitor sales promotion workflows, ensuring alignment with planned objectives and timelines.
9. Lead the organization and execution of large-scale events, taking ownership from planning through execution and post-event evaluation.
10. Demonstrate high proficiency in MS Excel and MS PowerPoint for data analysis, reporting, presentations, and performance tracking.
11. Communicate effectively with internal and external stakeholders through clear, impactful verbal and written communication.
12. Apply creative thinking and strong command of English vocabulary to develop engaging content, presentations, and marketing materials.

COMPETENCIES