The Power of Dreams How we move you
For Honda to continue to be viewed as a company society wants to exist in the midst of a period of industry transformation that is said to occur every 100 years, Honda management determined that the company needs to re-clarify the “raison d’etre” of Honda, what the company really wants to achieve, as well as the “value proposition” of Honda, which exists beyond its business strategies, such as electrification and digitalization. Based on this realization, Honda redefined the existing Honda Global Brand Slogan.
Our Approach
Honda believes that human beings are born as free and unique individuals with the capacity to think, reason and create – and the ability to dream. The Company’s wish is to be a company where people with dreams of “I want to be this way” or “I want to do this” gather together, respect individual differences, trust each other as equal partners, exercise abilities to the fullest and share joy together.
As Honda’s business activities expand into various parts of the world, it established Associate Relations Policies in March 2012 that are applied to Honda’s daily corporate actions, putting the Three Principles of Personnel Management into practice while taking into account “the Universal Declaration of Human Rights” as well as “the ILO Declaration on Fundamental Principles and Rights at Work.”
Our activities
CSR activity : Honda will aspire to become "a company that society wants to exist,” and will contribute to the realization of a sustainable society, by serving people worldwide with the joy of expanding their life's potential through its social contribution activities.
Family day activity: “Associate” is one of the most important resources for the sustainability of organization and the core institution which takes the significant supportive role for our valuable resource is “The Family”. Honda places high importance on our associates’ family. “Family day” activity has been arranged to express our sincerely thanks and gratitude to all beloved family of our associates.
Sport’s day activity: This activity can build the good relationships and enhance harmonization among associates. “It's not just about winning or losing, but to learn about teamwork, learn about sportsmanship, learn about discipline. The value of working together for a common goal. Have the emphasis on fundamentals, not just games; by Erik Spoelstra.”
NHC: Now Next New + Honda + Circle
It encompasses and integrates all the individual and group instruments as well as the moments of life in the company, which suggest improvement ideas, report problems and propose countermeasures.
The historical Quality Circles (NHC – New Honda Circle) have been running since 1982 and allow spontaneous working groups to present their ideas and implement projects to improve their working environment. Participants then have the opportunity to meet not only colleagues from their own legal entity, but also colleagues from country-wise, regional and later from all over the world at Regional & World Conventions.
Aim to “ONE Strong HR Team”
with the diversity workforce.
Individual differences that are demonstrated by its workforce represent a strength of a company in flexibly responding to the ever-changing business environment. Honda pursues workforce diversification in accordance with the conditions and issues in each region (North America, South America, Asia/Oceania, Europe/Middle East/Africa, China and Japan), believing that these individualities integrate and evolve into innovation.